New Financial Center being built just across the river in Chongqing represents government’s strong determination to make this area the largest financial district in inner China. The architect, KPF who has successfully designed Beijing Financial Center, was commissioned to design the complex. The architectural design is very simple with large fenestrations and ample space in the lobby was equipped with top class modern technologies. Each plaza being surrounded with café and commercials made to attract people around the development site.
The project located A03 property is composed of 4 towers with height from 91 meters to 141 meters where highest being 32 stories. The total site has 23,710 Sq. M with gross floor area of 160,000 Sq. M.
ALG was responsible for the light planning of total site, interiors, landscape and light up for each tower. The keyword for light-up was “Simple and Elegance” as with rest of areas.
Design：Kohn Pedersen Fox, New York, USA